Ad Campaign Forecast
Campaign Settings
Platform: ${platformLabel}
Objective: ${objective}
Buy Model: ${mode}
Budget: ${fmtMoney(budget)}
Duration: ${days} days
AOV: ${fmtMoney(aov)}
LTV: ${fmtMoney(ltv)}
Forecast Results
Daily Spend: ${fmtMoney(r.daily)}
Impressions/mo: ${fmtInt(r.impressions)}
Clicks/mo: ${fmtInt(r.clicks)}
CPC: ${fmtMoney(r.cpc)}
Conversions/mo: ${fmtInt(r.conversions)}
CPA: ${fmtMoney(r.cpa)}
Revenue/mo: ${fmtMoney(r.grossRevenue)}
ROAS: ${r.roas.toFixed(2)}x
Payback: ${r.paybackMonths.toFixed(2)} mo
LTV:CAC: ${r.ltvToCAC.toFixed(2)}x
Gross Margin/order: ${fmtMoney(r.grossMarginPerOrder)}
Performance: ${r.roas >= 3 ? 'Efficient' : r.roas >= 2 ? 'OK / Monitor' : 'Inefficient'}
Generated on ${new Date().toLocaleDateString()}